Checking out Crumbl

 Several member of the Brenda Novak book club, including Brenda, raved about Cruembl cookies. They claim to have the best cookies around. Crumbl is chain gourmet cookie shop that started in Utah by two cousins back in 2017. I didn't expect it to make it to Northeast Wisconsin so soon. I only learned about them earlier this year in my Facebook group.

Well it turned out we were getting a Crumbl store sooner than I expected. Of course, I wanted to check it out. Find out if it lived up to the hype and expectations that everyone raved about.

After meeting Heather for dinner at Qdoba by the mall, we headed next door to Crumbl. The line was out the door. So despite the chilly weather, we got in line. The line was only about a dozen people and it moved relatively quickly. The store isn't very big so you can't have very many people instead even if there wasn't a pandemic going on.

The unique thing about Crumbl is that they have a rotation of cookies every week. They have two standard flavors, sugar and chocolate chip, and four weekly flavors. This week's flavors were Double Chocolate Chip, Carrot Cake, Smores, and Apple Pie. Each cookie is $3.94.  A four pack is $12.63. A six pack is $18.76 and a dozen will set you back $33. I felt that it is a little pricy for one cookie but they are LARGE cookies.

I went with a four pack because of price and flavors. I went with the four flavors I knew we would like. Double Chocolate Chip, Chocolate Chip, Smores, and Sugar. Two flavors for me and two for the hubby. They are severed warm, except for the sugar cookie, in a pink box. They will show you your cookies before they give them to you.

In my opinion, it did not live up to the hype. Don't get me wrong, the cookies are good but pricy and very rich. I could only eat half a cookie at time. Even the hubby said the same thing. I can make cookies much cheaper. I feel that this is a very millennial place. However it is worth checking out. 

I would go back if the opportunity presented itself (like my free birthday cookie). I definitely would not get a box to bring to a gathering. Maybe I am just frugal and would rather spend my money on other things than $4 cookies. To each their own I guess. The concept is great and they way they make their cookies is fascinating. It's not a place I would be running to every week to get a cookie. Hopefully it makes it and people continue to enjoy their cookies.